Premium cycling apparel designed and manufactured in our Cape Town facility for total control over quality, innovation, and sustainability. We combine European-inspired style with Southern Hemisphere agility, backed by our purpose-driven ECHO pillars.

From a $5K entry point to full flagship partnerships, our three-tier program includes custom store-branded kits, modular displays, and real marketing support — all designed to help you sell through faster and stand out.

We make onboarding seamless: choose your tier, receive your stock & branded display, we help you set up and then launch with a tailored co-op marketing plan — Plus on going monthly sales campaigns